Yeah, another blockbuster beer commercial… I wouldn’t normally post anything about this but check out the various versions of the “storyline” and try not to be impressed by the grand scale of the concept if not always by the acting… Oh, and the tune is just a little bit catchy (and in a good way!).

Now, speaking of Heineken, last year they did a pretty good PR job on a bunch of Italian football fans during the Champions League game between AC Milan and Real Madrid.  Now you don’t have to like football to understand just how brilliant this concept was and how well it was executed.  The results as they say, speak from themselves!

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